Sagarana’s visual identity was developed for a Brazilian literary social network that connects readers and authors, bringing together literature, community, and reading organization.
Sagarana
Sagarana’s visual identity was developed for a Brazilian literary social network that connects readers and authors, bringing together literature, community, and reading organization. The visual concept draws on craftsmanship and Brazilian cultural identity, taking inspiration from Sagarana, the literary work by Guimarães Rosa. The result combines Brazilian cultural references with a contemporary visual language, creating an authentic identity that brings the digital reading experience closer to the human, expressive, and handcrafted nature of literature.